Asian Paints ColourNext: Unveiling Trends

Dive in for a splash of creativity
Campaign
3D Motion
Mixed Media
A collaboration that crosses all borders and creative limits, Post Office Studios along with International artists join hands to predict the colour trends of the coming year. With a touch of magic and creative genius, they bring to life this research through a series of stunning films; each film, staying true to the campaign's theme, stirs a deep sense of hope and limitless opportunities driven by the use of diverse designs, colour palates and animation styles.

Conceptualized and Produced by Post Office Studios

In Association with Asian Paints

F-LUX

Director:

Aditya Tawde

Co- Director:

Fabian Aerts

Creative Director:

Harsh Sharma

Design and Animation:

Fabian Aerts

Lead Producer:

Aunnesha Sen

Associate Producer:

Saloni Dukle

Sound and Music Design:

Aditya Ashok

VO Artist:

Kavea Chavali

VO Studio/Engineer:

Ridhi Raag Studios / Brandon Cooper

Scriptwriter:

Nandini Godara

Storyboard:

Vivek Karandikar

HARVEST

Client:

Asian Paints​​​​​​​

Director:

Aditya Tawde

Creative Director:

Harsh Sharma

Design and Animation:

Martin Salfity

Lead Producer:

Aunnesha Sen

Associate Producer:

Saloni Dukle

Sound and Music Design:

Aditya Ashok

VO Artist:

Prerna Chawla

VO Studio/Engineer:

Ridhi Raag Studios / Brandon Cooper

Scriptwriter:

Nandini Godara

Storyboard:

Omkar Sawant


BLEND

Director:

Aditya Tawde

Associate Director:

Martin Salfity

Creative Director:

Harsh Sharma, Nisha Vasudevan

Executive Producer:

Prachi Vasant

Creative Producer:

Kanchan Parikh

Producer:

Hitarth Solanki

Associate Producer:

Beulah D'costa

3D Design/Animation:

Martin Salfity

Editor:

Akhtar Shaikh

Sound Composer:

Nico

Sound Mix and Mastering:

Amit Gupt Sound

Sound Studio:

Mothership Productions

CHERISH

Director:

Aditya Tawde

Associate Director:

Martin Salfity

Executive Producer:

Kedar Thapar

Creative Producer:

Aunnesha Sen

Associate Producer:

Riddho Roy

3D Design & Animation:

Martin Salfity

Digital assets for the succulents:

Katelyn McGil

Music Composer & Sound Design:

Resonate

HABITAT

Director:

Harsh Sharma

Executive Producer:

Kedar Thapar

Creative Producer:

Aunnesha Sen

Associate Producer:

Riddho Roy

3D Design:

Evelin Meiriño, Fran Rossi and Appa Chandra

3D Animation:

Evelin Meiriño, Julia Mazykina, Ruye and Appa Chandra

Music Composer & Sound Design:

Resonate